About this audience
Based on first-party data
This audience is generated based on the respondents of Solsten’s AI-based assessment including companies that use our Traits product. All data is derived from premium sourced first-party data.
Learn about TraitsPeople who prefer the Footwear experience
The Footwear audience consists of 359,846 individuals collected from around the world.
Why these people like Footwear
Personality traits
Solsten’s personality traits reveal this audience’s enduring behaviors, cognition, and emotional patterns.
Values
Values describe the core principles that shape an audience's sense of what is important in life.
Motivators
Solsten measures intrinsic motivators rooted in clinical psychology, ensuring confidence in how to drive this audience to take action or pursue a goal.
The most impactful traits that drive people to Footwear arecombination of their top motivators, perso.
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Top recommendations for this audienceAI recommendations
Solsten’s recommendations are always derived from premium sourced first-party data via scientifically validated instruments developed in-house.
AI recommendations
Solsten’s recommendations are always derived from premium sourced first-party data via scientifically validated instruments developed in-house.
Tailored to the Footwear audience
Competitors and target audience opportunitiesIdentify target audiences with similar psychology, interests, and demographics to explore competition, partnerships, product opportunities, and market expansion.
Identify target audiences with similarity to Footwear.
Likemindedness
Audiences sorted by Likemindedness share attitudes, preferences, and behaviors, enabling easier messaging, efficient marketing, and higher engagement.
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NumberLikemindedness
Audiences sorted by Likemindedness share attitudes, preferences, and behaviors, enabling easier messaging, efficient marketing, and higher engagement.
Total addressable market (TAM):2250M people like Footwear.
Total addressable market (TAM):2130M people like both Athletic and Footwear.
Total addressable market (TAM):2250M people like Footwear.
Total addressable market (TAM):78M people like both Champion and Footwear.
Total addressable market (TAM):2250M people like Footwear.
Total addressable market (TAM):1763M people like both Nike and Footwear.
Total addressable market (TAM):2250M people like Footwear.
Total addressable market (TAM):711M people like both Shoes and Footwear.
Total addressable market (TAM):2250M people like Footwear.
Total addressable market (TAM):1032M people like both Luxury and Footwear.
Total addressable market (TAM):2144M people like Clothing.
Total addressable market (TAM):2250M people like Footwear.
Total addressable market (TAM):925M people like both Clothing and Footwear.
What defines this audience
The psychographics, behaviors, and preferences of the Footwear audience.
Sorting scores by their percentile rank, showing how this value compares to others. (i.e. this score is higher than X% of the scores in the dataset)
