About this audience
Based on first-party data
This audience is generated based on the respondents of Solsten’s AI-based assessment including companies that use our Traits product. All data is derived from premium sourced first-party data.
Learn about TraitsPeople who prefer the Media experience
The Media audience consists of 244,878 individuals collected from around the world.
Why these people like Media
Personality traits
Solsten’s personality traits reveal this audience’s enduring behaviors, cognition, and emotional patterns.
Values
Values describe the core principles that shape an audience's sense of what is important in life.
Motivators
Solsten measures intrinsic motivators rooted in clinical psychology, ensuring confidence in how to drive this audience to take action or pursue a goal.
The most impactful traits that drive people to Media arecombination of their top motivators, perso.
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Top recommendations for this audienceAI recommendations
Solsten’s recommendations are always derived from premium sourced first-party data via scientifically validated instruments developed in-house.
AI recommendations
Solsten’s recommendations are always derived from premium sourced first-party data via scientifically validated instruments developed in-house.
Tailored to the Media audience
Competitors and target audience opportunitiesIdentify target audiences with similar psychology, interests, and demographics to explore competition, partnerships, product opportunities, and market expansion.
Identify target audiences with similarity to Media.
Likemindedness
Audiences sorted by Likemindedness share attitudes, preferences, and behaviors, enabling easier messaging, efficient marketing, and higher engagement.
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NumberLikemindedness
Audiences sorted by Likemindedness share attitudes, preferences, and behaviors, enabling easier messaging, efficient marketing, and higher engagement.
Total addressable market (TAM):1459M people like Media.
Total addressable market (TAM):880M people like both Music and Media.
Total addressable market (TAM):1459M people like Media.
Total addressable market (TAM):300M people like both Netflix and Media.
Total addressable market (TAM):1459M people like Media.
Total addressable market (TAM):243M people like both Comics and Media.
Total addressable market (TAM):1459M people like Media.
Total addressable market (TAM):562M people like both Streaming and Media.
Total addressable market (TAM):1459M people like Media.
Total addressable market (TAM):116M people like both DC and Media.
Total addressable market (TAM):156M people like History.
Total addressable market (TAM):1459M people like Media.
Total addressable market (TAM):156M people like both History and Media.
What defines this audience
The psychographics, behaviors, and preferences of the Media audience.
Sorting scores by their percentile rank, showing how this value compares to others. (i.e. this score is higher than X% of the scores in the dataset)
