Solsten’s data for Utomik
The information about this audience is based on 28,311 real people’s profiles.
The population of this audience supports reliable insights at the overall level, with estimates that continue to tighten past this threshold (95% confidence interval, ±5% margin of error or better).
28,311 profiles
Utomik: Who they are, how to reach them, and what to recommend.
Audience overview for the people who like Utomik in Solsten’s database of psychological profiles.
Type of people who like Utomik
Solsten identifies patterns across the psychology of each audience to automatically create distinct personas for people who likes Utomik that can be individually be used to understand, reach, recommend, build, benchmark, expand, and create.
The Utomik target audience contains 6 like-minded personas, aggregated based on their distinct psychological makeup.

They are practical and private, sticking to what works without overthinking.

They live on their own terms, valuing independence and maintaining a skeptical outlook.

They are innovative, social, and driven, thriving where ideas flow, people connect, and ambitions grow.

They are emotionally tuned, guided by compassion, and deeply care about others.

They are energetic and expressive, fueled by emotion and social connection.

They are energetic and socially plugged in, thriving in lively group settings.
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Why is Solsten’s Utomik audience data different?
Solsten differentiates itself by grounding audience insights in measured psychology (patented psychological clustering across a database of 3.4B+ people) rather than surface-level demographics, survey data, or scraped behavior. This gives you a “why,” not just a “what,” behind audience decisions. Solsten helps teams understand why audiences care by combining aggregated psychological profiles, motivations, values, affinities, communication preferences, UX signals, and audience overlap.
Utomik audience insights powered by Solsten
Complete psychographic profile of Utomik users, including demographics, motivations, and brand affinities. Compare with competitor apps. This Utomik audience profile is created with Solsten’s cutting-edge psychographic intelligence, revealing what drives Utomik’s global customer base, from values and motivations to behaviors and emotional triggers. Solsten goes far beyond basic demographics, delivering deep, actionable insights into people who like Utomik’s psychology to fuel smarter marketing strategies, stronger engagement, and brand growth.
With real-time analysis of consumer behavior and psychological drivers, Solsten helps brands targeting people who like Utomik to connect authentically and outperform competitors. All data is aggregated and anonymized to protect individual privacy.
Explore how Solsten unlocks the full potential of Utomik fans and empowers marketers with the deepest audience intelligence available.
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