About this audience
Based on first-party data
This audience is generated based on the respondents of Solsten’s AI-based assessment including companies that use our Traits product. All data is derived from premium sourced first-party data.
Learn about TraitsPeople who prefer the Streaming experience
The Streaming audience consists of 82,153 individuals collected from around the world.
Why these people like Streaming
Personality traits
Solsten’s personality traits reveal this audience’s enduring behaviors, cognition, and emotional patterns.
Values
Values describe the core principles that shape an audience's sense of what is important in life.
Motivators
Solsten measures intrinsic motivators rooted in clinical psychology, ensuring confidence in how to drive this audience to take action or pursue a goal.
The most impactful traits that drive people to Streaming arecombination of their top motivators, perso.
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Top recommendations for this audienceAI recommendations
Solsten’s recommendations are always derived from premium sourced first-party data via scientifically validated instruments developed in-house.
AI recommendations
Solsten’s recommendations are always derived from premium sourced first-party data via scientifically validated instruments developed in-house.
Tailored to the Streaming audience
Competitors and target audience opportunitiesIdentify target audiences with similar psychology, interests, and demographics to explore competition, partnerships, product opportunities, and market expansion.
Identify target audiences with similarity to Streaming.
Likemindedness
Audiences sorted by Likemindedness share attitudes, preferences, and behaviors, enabling easier messaging, efficient marketing, and higher engagement.
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NumberLikemindedness
Audiences sorted by Likemindedness share attitudes, preferences, and behaviors, enabling easier messaging, efficient marketing, and higher engagement.
Total addressable market (TAM):562M people like Streaming.
Total addressable market (TAM):169M people like both Social Media and Streaming.
Total addressable market (TAM):562M people like Streaming.
Total addressable market (TAM):251M people like both Netflix and Streaming.
Total addressable market (TAM):562M people like Streaming.
Total addressable market (TAM):104M people like both Comics and Streaming.
Total addressable market (TAM):562M people like Streaming.
Total addressable market (TAM):358M people like both YouTube and Streaming.
Total addressable market (TAM):562M people like Streaming.
Total addressable market (TAM):197M people like both Music and Streaming.
Total addressable market (TAM):116M people like DC.
Total addressable market (TAM):562M people like Streaming.
Total addressable market (TAM):47M people like both DC and Streaming.
What defines this audience
The psychographics, behaviors, and preferences of the Streaming audience.
Sorting scores by their percentile rank, showing how this value compares to others. (i.e. this score is higher than X% of the scores in the dataset)
